A one-plumber operation in Gippsland
- Situation
- Bookings landed across phone, SMS and email, mostly after knock-off. The diary was a whiteboard and a stack of receipts; late payers got a phone call from a man who’d already done the job twice.
- Setup
- Online booking form on the existing website wired to the calendar; SMS confirmations the next morning; a polite late-payment nudge that fires three days after the invoice lands. No new platform — the workflow ran on the tools the plumber already paid for.
- Hours-saved outcome
6 hrs/wk back
after-hours calls down about 70% in the first month.